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The present internet-savvy generation spends a lot of time in the internet, exploring and learning new stuffs. But somehow we have absorbed the habit of spending most of our time on social networking site, flaunting our lifestyle which is sugarcoated with hot and happening events. Such a habit is taking away a lot of productive time and energy. So, it is high time that we channelize our Facebook consumed energy into something which is more useful and meaningful. How about being able to earn a living just by spending few hours on the internet? What if you could run a business by remaining online for few hours? It is possible only by creating your own e-commerce website. Without an E-Commerce website the world around the internet is impossible and it will be scary to imagine. That’s why it is in demand of time, customers and business and hence it is time that we get accustomed to it. E-Commerce is the online buying and selling process which is extremely important in our daily life now. E-Commerce is at the heart of the Internet and is as important as a heart is for a body. Studies reveal that, worldwide, E-Commerce sales are expected to grow to 4 Trillion Dollars by 2020. In India, Amazon and Walmart are vying to outbid each other for buying Flipkart. Few highlights of the necessity of an E-Commerce website:

  • Helps build relationship with customers:

Your E-Commerce website helps you connect with your audience. You get to make people aware about your goods and services through engaging contents. This also increases the number of traffic to the website, thereby increasing the number of loyal customers from audience.

  • Cost-effective shopping and selling:

Selling products and services online is less costly than traditional methods. There are various high overhead costs that are included in offline commerce such as store management cost, counter cost, inventory cost, security cost, transportation cost, shop rent, salary, etc. Finally, the retailers cannot afford to sell the products at a low cost. Thus, e-commerce is important because it reduces the fixed cost and variable cost and people get the products and services at a low cost.

  • Exciting offers and discounts:

Traditionally people are unaware about new offers or discounts on products until they don’t visit local markets or shopping malls. Even local retailers don’t know what’s hot in the international market. It is only through an E-Commerce website that people become aware about new offers and discounts.

  • Low maintenance cost:

Most of the things in the online store are automatic. Costs incurred in everything from inventory, customer details, payment details to product selection and management of customers’ interests are lower than traditional commerce expenses. E-Commerce websites do not require an end to end maintenance of online store and websites by the business owner himself. Thus, the operational cost, labor cost and maintenance cost is minimum. Hence, E-Commerce website is beneficial as it enables to maximize profit by incurring low cost.

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